Author Archives: SIGnature

About SIGnature

As a commentator and influencer, Aaron “Sig” Sigmond writes and speaks about male-positioned (often prestige) brands well before they hit the mainstream media and consumers—including those selected below. Sig, who coined the phrase, “Because Style Never Goes out of Fashion” as the tagline for his 1990’s men’s fashion periodical Dossier-For Everyman, is considered to be a true arbiter of good taste.

SIGnature Is Going On Hiatus

ALTHOUGH SIGnature has taken a few unannounced breaks along the way, this time it seemed prudent to say a formal au revoir, if not a full-on goodbye. There are literally thousands of famous quotations about time’s remorseless passage, but near … Continue reading

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From the Pages of: AUTOWEEK – ‘Gars & Cars 2014

ONE OF THE early iterations of Autoweek’s annual automotive/cigar fête, “ ’Gars and Cars,” put it well: “You can burn rubber, burn a fine hand-rolled cigar or both — this is about the latter.” For six years, Autoweek, with the … Continue reading

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The Sig Survey No. 23: Bradley Price

BRADLEY PRICE Founder/CEO Autodromo

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9th China Luxury Summit

MARK YOUR CALENDARS: The China Luxury Summit will be in Shanghai from June 19 to 20. Jing Daily is excited to announce its partnership with the 9th China Luxury Summit taking place in Shanghai on June 19-20, 2014. The annual conference is … Continue reading

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The Sig Survey No. 22: Tom Davies

TOM DAVIES Founder/CEO TD: Tom Davies

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Sig’s Scene 16: Timecrafters 2014

THE NEW YORK TIMES’ Timecrafters show, a celebration of haute horlogerie, is New York’s premier annual luxury-watch exhibition, where such fine timepiece manufactures such as A. Lange & Söhne, Audemars Piguet, Chopard, Jaeger-LeCoultre, Parmigiani, Richard Mille and Zenith showcase their … Continue reading

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Sig’s Scene 15: Esquire KY Derby Bash 2014

MY LIVER AND I both wish I hadn’t attended any events between last year’s and this year’s Esquire Kentucky Derby party (Sig’s Scene 14), but Twitter (in the name of instant gratification) typically usurps SIGnature when it comes to the … Continue reading

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The Sig Survey No. 21: Bill Amberg

BILL AMBERG Founder Bill Amberg Studio

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OUT NOW! New Face of Tradition Book By Aaron Sigmond + Brian Dawson

AT THIS YEAR’S Baselword, The New Face of Tradition, a weighty coffee-table tome published by Girard-Perregaux, made its global debut. Available in English, French and Chinese, the book was penned by Mechanics of Style editor Aaron Sigmond and copy chief … Continue reading

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From the Pages of: AUTOWEEK

Seven years later, the Carmakers & Watchmakers guides, are still going strong. Read Sig’s annual spring watch guide May 12, 2014 issue of AUTOWEEK—in mail boxes and on iPads now.

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